Social Networking : A way to be connected with your loved ones and friends
These days the business of social networking is huge, thousands of people are logging into these sites everyday and its a great means of staying intouch with the people around. The volumes for the Social Networking Sites speaks a lot...
Orkut - 30 million Indians are registered
Myspace - Came out with an India Specific Site
Facebook - Most of the advertisers on Facebook are Indian Companies
Every company which is looking to expand into the Internet is looking Social Networking Sites as an option. Like in the case of Desi Martini by Hindustan Times, Big Adda by ADAG Group, etc...
Now the freelance developers are looking these sites for an attractive platform to market their products and applications as most of the sites allow the third party applications to be added onto the profiles. You must have had played Poker or Scrabble on Facebook. All these are the third party applications and are beneficial for the developers as well as the sites.
Channels such as MTV are marketing their shows like Roadies and Spilitsvilla online through communities on Orkut Facebook. These communities are monitored by the people of the channels only and have a great deal of ready consumers for their products and services.
Marketing is being done on a war scale for the movies, channels, products, services and all that one can think off...
A new concept was started by MTV with Roadies Underground which is a virtual reality game to be played online on the community of the MTV Roadies on Orkut. The winner will get the prize of Rs 1 Lakh Cash. With more than 2.25 Lakh members of the community, just imagine the scale and reach these people are working at...
The Social Networking Industry is so much important and carrying that much potential that the leading PE players like Blackstone and Lehman Bros are investing into the sites. Bill Gates bought 5% stake in Facebook for $1 Billion...
Social Networking is going to fuel the future growth of the Business of the Internet along with the means of marketing and reaching out to the end user and consumers for all their needs...
Its all about staying in the Virtual World Honey to Make Money!!...
Sunday, July 20, 2008
Saturday, July 12, 2008
Economy Under Threat of Slowdown...A Cause of Concern
"Economic Growth is Slowing Down"
This is evident with the latest data released by Moody's & Goldman Sachs...The Manufacturing Sector's Growth in the 1stQ, 09 has dropped to a new low of 3.8%. Its not just this which is attributing to the new signs of the slowdown, but the factors of International Crude Prices, Inflationary Pressures, Food Crisis, Concerns regarding the negative returns in the Emerging Markets like India, China, Philippines and all....
The instability at the Central Govt is also adding to this situation. The Govt is putting all its efforts to save it self on the D-Day i.e. 22nd July,08 to clear the floor test in Parliament.
Certain steps are required to be taken by the Central Govt and its related agencies to curb the factors leading to the fears of slowdown....Concerns are that the Bottom Line of the Blue Chip Cos are now growing @ 10-15% as compared to 30-40% a year back. There are concerns regarding the high costs of debt for the cos is another issue hampering the expansion plans and thereby affecting the growth.
Due to the above mentioned concerns, Sectors like Aviation, FMCG, Capital Goods, Petroleum, Automobile and this list can go on and on are facing the scares of slowdown. This is gona show its affect on the new numbers of the 2nd and the 3rd Quaters of the current financial year. Its not just the Manufacturing which is being hit, the services sector is also getting the hammering. This is clearly shown in the latest numbers that there is a fall of 6 lakh consumers that have stopped flying as compared to the last year.
One can just be optimistic and face this situation with persevierence , correct plan work and having a competitive spirit to face the lows....(How to fight the lows, read my othe blog, quizardo.blogspot.com, the post of Grey Skies)...
BE optimistic and Plan for better returns till my next post!!... " :) "
This is evident with the latest data released by Moody's & Goldman Sachs...The Manufacturing Sector's Growth in the 1stQ, 09 has dropped to a new low of 3.8%. Its not just this which is attributing to the new signs of the slowdown, but the factors of International Crude Prices, Inflationary Pressures, Food Crisis, Concerns regarding the negative returns in the Emerging Markets like India, China, Philippines and all....
The instability at the Central Govt is also adding to this situation. The Govt is putting all its efforts to save it self on the D-Day i.e. 22nd July,08 to clear the floor test in Parliament.
Certain steps are required to be taken by the Central Govt and its related agencies to curb the factors leading to the fears of slowdown....Concerns are that the Bottom Line of the Blue Chip Cos are now growing @ 10-15% as compared to 30-40% a year back. There are concerns regarding the high costs of debt for the cos is another issue hampering the expansion plans and thereby affecting the growth.
Due to the above mentioned concerns, Sectors like Aviation, FMCG, Capital Goods, Petroleum, Automobile and this list can go on and on are facing the scares of slowdown. This is gona show its affect on the new numbers of the 2nd and the 3rd Quaters of the current financial year. Its not just the Manufacturing which is being hit, the services sector is also getting the hammering. This is clearly shown in the latest numbers that there is a fall of 6 lakh consumers that have stopped flying as compared to the last year.
One can just be optimistic and face this situation with persevierence , correct plan work and having a competitive spirit to face the lows....(How to fight the lows, read my othe blog, quizardo.blogspot.com, the post of Grey Skies)...
BE optimistic and Plan for better returns till my next post!!... " :) "
Wednesday, July 9, 2008
U-Turn by Left means U-Turn for Economy as Well???....
With the Left Parties withdrawing their support and the UPA Govt in the dock to face No Confidence Motion in Parliament, its a Critical Time for the Economy. With the fears related to the Crude Prices, Inflation, US Slowdown, i feel the Indian Economy cant always be immune to the fears of slowdown.
Nuclear Deal, Saving the Central Govt from falling are the main agendas for the UPA at present. With the rising Inflation and all the factors related also in red, its gonna be a uphill task for the Father of the Libralisation and Globalisation in India, Dr. Manmohan Singh to carry on with the growth rate and at the same time prove his majority in the Parliament.
With Left no longer influencing the decision making of the UPA, there are some chances of the govt to implement bold steps in relation with the Pension Reforms & FDI limit for Key Sectors including the Energy Sector in which the Nuclear Pact will prove the key. With the rise in the interest rates all across the board, the Employee's Provident Fund(EPF) Board is also gona consider a hike in the interest rates for PF which wil be a matter of relief for many.
With the record produce of Wheat this year, there are less chances of shortage of Food Items in the country citing which the Inflation will be under control along with the improve in the GDP Growth Rate on the back of strong Agricultural Production.
Its going to be a critical 6-8 months for the Economy and the Political Scenario of the Country how UPA handles its Allies and its Policies along with the growth targets. But this is for sure that if this govt successfully proves its majority in the Parliament then the UPA is again going to speed up the reforms in the Economy which can be really helpful in sustaining the growth momentum.
Nuclear Deal, Saving the Central Govt from falling are the main agendas for the UPA at present. With the rising Inflation and all the factors related also in red, its gonna be a uphill task for the Father of the Libralisation and Globalisation in India, Dr. Manmohan Singh to carry on with the growth rate and at the same time prove his majority in the Parliament.
With Left no longer influencing the decision making of the UPA, there are some chances of the govt to implement bold steps in relation with the Pension Reforms & FDI limit for Key Sectors including the Energy Sector in which the Nuclear Pact will prove the key. With the rise in the interest rates all across the board, the Employee's Provident Fund(EPF) Board is also gona consider a hike in the interest rates for PF which wil be a matter of relief for many.
With the record produce of Wheat this year, there are less chances of shortage of Food Items in the country citing which the Inflation will be under control along with the improve in the GDP Growth Rate on the back of strong Agricultural Production.
Its going to be a critical 6-8 months for the Economy and the Political Scenario of the Country how UPA handles its Allies and its Policies along with the growth targets. But this is for sure that if this govt successfully proves its majority in the Parliament then the UPA is again going to speed up the reforms in the Economy which can be really helpful in sustaining the growth momentum.
Saturday, July 5, 2008
Financial Management of Gen Y : A Prescience
GEN Y : It Depicts the Generation Youth...
Now don't start thinking that why am just being centric to the Youth...
Yaar after all India is the youngest nation in the whole Damn World!!...
So youth are having or cashing in some decent amount of money on their disposal, so therefore the question arises where they like to spend these days or say how do they utilise it???...
See...there can only be 2 things...either Spending or Saving...
Spending is the 1st thing which comes to our mind....Movie with GirlFriend/GirlFriends, Designer Clothing, Swanky Watches, Outside Eating, Partying, etcccc......
This list can be endless....but at the same time, one also feels to save some portion of the money that one is having...
So lets see both the Perspectives...
With an avg disposable income available being around 4k - 10k, the spending is mostly on the entertainment part including movies, partying, dating, nightouts, outstation trips n so on....
The youth are becoming responsible day by day and are living their lives on their own terms, they decide what amount should be spent where & why....
Other Avenues of spending includes Transportation, Education, Eating, Clothing,etc...
Before going onto the savings part, would also like to mention some of the imp facts which shows that the youth from the rich class haven't really understood the importance of money as compared to the youth from the upper-middle,middle or lower classes and this is eventually shown in the spending habits.....
Lets now talk about saving, Saving is important for each n everyone be it a youth or their parents or even the senior citizens...Youth have seen the times where the share markets are booming and giving returns of 30-40% annually, investments in asset classes like debt, equity, gold, real estate, art for that matter of fact...
This has driven them to start with their savings at an early age of 18 or 20 yrs....As told by the Ace Investor Mr Warren Buffet "To have maximum returns for your investments, start investing as early as possible".....this was said in relation with the age....
Question arises why should we talk about the Savings & Spendings done by Gen Y????....
We are living in a country where the average age is 25 yrs
We are living in a country having a growth rate of 8.5% annually
We are living in the 4th largest Economy of the World in terms of GDP
We are living in the country where there is the largest inflows of the FIIs was there in 2007 @ 17Bn $
Cos like Wall Mart are coming into India to satisfy the every growing needs of the 1.2Bn consumers out of which 55-60% is less than 25yrs
Therefore, If India wants to become a Developed Economy by 2020, We got to understand the Saving & Spending Habits of the Youth.....Beacuse its just the Spending(Demand) & Saving(Supply) which Drives an Economy!!..
Now don't start thinking that why am just being centric to the Youth...
Yaar after all India is the youngest nation in the whole Damn World!!...
So youth are having or cashing in some decent amount of money on their disposal, so therefore the question arises where they like to spend these days or say how do they utilise it???...
See...there can only be 2 things...either Spending or Saving...
Spending is the 1st thing which comes to our mind....Movie with GirlFriend/GirlFriends, Designer Clothing, Swanky Watches, Outside Eating, Partying, etcccc......
This list can be endless....but at the same time, one also feels to save some portion of the money that one is having...
So lets see both the Perspectives...
With an avg disposable income available being around 4k - 10k, the spending is mostly on the entertainment part including movies, partying, dating, nightouts, outstation trips n so on....
The youth are becoming responsible day by day and are living their lives on their own terms, they decide what amount should be spent where & why....
Other Avenues of spending includes Transportation, Education, Eating, Clothing,etc...
Before going onto the savings part, would also like to mention some of the imp facts which shows that the youth from the rich class haven't really understood the importance of money as compared to the youth from the upper-middle,middle or lower classes and this is eventually shown in the spending habits.....
Lets now talk about saving, Saving is important for each n everyone be it a youth or their parents or even the senior citizens...Youth have seen the times where the share markets are booming and giving returns of 30-40% annually, investments in asset classes like debt, equity, gold, real estate, art for that matter of fact...
This has driven them to start with their savings at an early age of 18 or 20 yrs....As told by the Ace Investor Mr Warren Buffet "To have maximum returns for your investments, start investing as early as possible".....this was said in relation with the age....
Question arises why should we talk about the Savings & Spendings done by Gen Y????....
We are living in a country where the average age is 25 yrs
We are living in a country having a growth rate of 8.5% annually
We are living in the 4th largest Economy of the World in terms of GDP
We are living in the country where there is the largest inflows of the FIIs was there in 2007 @ 17Bn $
Cos like Wall Mart are coming into India to satisfy the every growing needs of the 1.2Bn consumers out of which 55-60% is less than 25yrs
Therefore, If India wants to become a Developed Economy by 2020, We got to understand the Saving & Spending Habits of the Youth.....Beacuse its just the Spending(Demand) & Saving(Supply) which Drives an Economy!!..
Changing Sense of Business in Bollywood..
There were times when we use to hear from our parents that Mugal-E-Azam ran for 25 consecutive weeks at a particular cinema hall....
Films that of Rajesh Khanna, Raj Kapoor,Rajendra Kumar, Manoj Kumar, Dilip Kumar would run for weeks and weeks House Full!!..Then only the costs of the Producers were able to be recovered..
A Producer or a Production House, as we like to call these days, invest some amount of money going upto 50-90 Crores these days into films. Its just like an invest made by a Entreprenuer into a Venture out of which he wants some returns. Film get released and the proceeds from the ticket sales, distribution rights, music rights, etc make up for the returns for the Producer.
This Cycle used to be very long and the gestation period was also long in the till the early 90's and even the films like DDLJ(Dilwale Dulhaniya Le Jayenge) and Hum Aapke Hain Kaun had to run for several weeks just to recover the costs involved in the project. There were several reasons for this, the Volumes part wasn't there and only around 100 -200 prints of the film were released in one go as compared to the 1200 - 1500 prints released these days.
One couldn't even think of buying a ticket priced @ Rs 175 - Rs 250 for Sholay in 1975 or a matter of fact for a DDLJ or a Mugal-e-Azam. This shows the changing sense of business involving the pricing strategy of the tickets.
Sholay and Mugal-e-Azam were made in a budget of around 1-2 Cr but at the same point of time the collection figures have been phinominal @ 250-300 Crores. With the advent of the Satellite Television and Radio, the music is also sold in Crores. This was 1st done by the Showman Subhash Ghai for Taal in 1997 and the music was sold for stagerring Rs 6 Cr.
These days new ideas are being formulated for the promotion and the marketing of the film in the national market as well as the international market with the increase in the Indian Population worldwide, a different class of audience is present for the consumption of the final product. Brand Endorsements are done and promotion of the films are done using all the possible means including electronic,print & visual.
I would like to say with the increase in the Corporatization of Bollywood and more money inflows, the range bound Hindi Films in terms of content and presentation are exploring new avenues and have been succeeded in that. This is shown in films like Rang de Basanti, Dhoom 2, Chak De India, Bheja Fry, Khosla Ka Ghosla, Page 3 to name a few...
The films these days manage to recover their costs within the 1st week of its release with a large part of it coming in from the international markets, distributors, satellite rights, music rights and so on!!...
Its Showbiz where we always say "The Show must go on but Show me the Money Honey!!...."
Films that of Rajesh Khanna, Raj Kapoor,Rajendra Kumar, Manoj Kumar, Dilip Kumar would run for weeks and weeks House Full!!..Then only the costs of the Producers were able to be recovered..
A Producer or a Production House, as we like to call these days, invest some amount of money going upto 50-90 Crores these days into films. Its just like an invest made by a Entreprenuer into a Venture out of which he wants some returns. Film get released and the proceeds from the ticket sales, distribution rights, music rights, etc make up for the returns for the Producer.
This Cycle used to be very long and the gestation period was also long in the till the early 90's and even the films like DDLJ(Dilwale Dulhaniya Le Jayenge) and Hum Aapke Hain Kaun had to run for several weeks just to recover the costs involved in the project. There were several reasons for this, the Volumes part wasn't there and only around 100 -200 prints of the film were released in one go as compared to the 1200 - 1500 prints released these days.
One couldn't even think of buying a ticket priced @ Rs 175 - Rs 250 for Sholay in 1975 or a matter of fact for a DDLJ or a Mugal-e-Azam. This shows the changing sense of business involving the pricing strategy of the tickets.
Sholay and Mugal-e-Azam were made in a budget of around 1-2 Cr but at the same point of time the collection figures have been phinominal @ 250-300 Crores. With the advent of the Satellite Television and Radio, the music is also sold in Crores. This was 1st done by the Showman Subhash Ghai for Taal in 1997 and the music was sold for stagerring Rs 6 Cr.
These days new ideas are being formulated for the promotion and the marketing of the film in the national market as well as the international market with the increase in the Indian Population worldwide, a different class of audience is present for the consumption of the final product. Brand Endorsements are done and promotion of the films are done using all the possible means including electronic,print & visual.
I would like to say with the increase in the Corporatization of Bollywood and more money inflows, the range bound Hindi Films in terms of content and presentation are exploring new avenues and have been succeeded in that. This is shown in films like Rang de Basanti, Dhoom 2, Chak De India, Bheja Fry, Khosla Ka Ghosla, Page 3 to name a few...
The films these days manage to recover their costs within the 1st week of its release with a large part of it coming in from the international markets, distributors, satellite rights, music rights and so on!!...
Its Showbiz where we always say "The Show must go on but Show me the Money Honey!!...."
Friday, July 4, 2008
Inflation Numbers to be Watched Out For....
Another Friday, CSO will be coming out with the Inflation Numbers by 12PM...
People say, its gona touch 12%...Meaning another increase in the burden on the People of India...
FM is saying that the Inflation is going to stay within the double digits for the next few weeks. Over and above that the price of Crude touched another high of 146$ per barrel and this is going to have some impact on the fuel prices in India in the near Future...
The Steel cos are under pressure not to increase the prices of the steel products but they are also acting smartly now by marketing only high end steel products in which better margins are there...
Cement cos have come with a statement to increase the prices of cement in some states w.e.f next week...
Hike in the prices of Edible oil and Maize has resulted the Govt to take steps like Ban on the Export of Maize and putting holding limit on the Traders for Edible oil. Over and above that the ever increasing prices of Wheat and Rice are to be watched out for and contributing to the increase in inflation...
Seeing a level of 12.2% - 12.5% Inflation for the week ending on 27th June, 2008 wont be unrealistic in the current scenario....
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